Ad Review: Digestive Marie

I think Parle this time have goofed up with the concept of “Digestive” Marie. In the ad they show Kajol an officer of Anti Marie Bureau commanding a fat guy to eat Digestive Marie that helps in digestion. Now with this the product sounds like a medicine for digestion, rather than an enjoyable snack. It would be an embarrassing situation for someone to publicly buy the Digestive Marie from the shopping market, or serve a Marie of that kind to guests, wherein the person publicly reveals the problems of his screwed up intestines.

Even previous attempts of Parle to sell Krack Jack, by introducing Krack & Jack as two individuals replicating the sweet and salt taste was a total failure.

I personally love Parle products, and I am loyal to them as far as biscuits go. Hence I just hope that it doesn’t much affect Parle’s digestion.

Bourn to conquer

BOURN TO CONQUER
-Nimish Inamdar
6th Jan 2006.

The Alchemist.

Alchemy is what few would say as science, or a mere myth in definition of few, to convert any metal into gold. Writer Paolo Coehlo reckons that people or sages doing research in this direction, have put themselves through many tests, and people amongst these who have conquered their goal, can provide answers to all the questions on earth. Sounds impossible and completely impractical, isn’t it? Everything in the book is symbolic. And according to me even “The Alchemist” is a term used for person attaining his final goal in life.

The story began with San Tiago, a boy from Spain, living alone with his sheep in order to live life the way he wanted to. Despite warning from his father that gave his future a shady and unstable look, the boy listened to his heart, and became a shepherd. One day he decided to listen to his dream and set out for treasure kept for him miles away in Egypt near the Pyramids. On his way, he learned many things from life, and many ways to live. He found his love, his passion, and finally the bliss to complete his dream. He could also talk to his self as also to the soul of the earth.




I feel somewhere in some part of the book we can find ourselves in the boy. Some of us merely crush their dreams and prefer a practical, simpler life; while some of go crazy behind their dreams and keep up with the passion, or rather I say a hope, to complete their dream. This book reminds me of the Jonathan Livingston Seagull, a short story on the life of Jonathan, a seagull who goes off the track in the chase of fulfilling his dream.

In short the book says, “It pays to unbelong.”

-Nimish